The one unusual list you need

Welcome to our new look, Inside Scoop!   Ideas to consider:   Create a 2024 what not to do list.   I’ve been reviewing what worked in 2023 for our sales and marketing to clarify where to double down and where we are wasting time and effort. From this, I have a...

Use the Fresh Start Effect to Ignite Sales

Happy New Year! We’re kick-starting the year with a makeover! Ideas to consider:  “The Fresh Start Effect” is in full flow with the start of a new year, a new quarter, and a new month. Psychologists have found that ‘The Fresh Start Effect’, the beginning of a new...