Simple ways to use video to influence sales

Simple ways to use video to influence sales

We all know video packs a punch! So why are B2B marketers choosing video over other content formats? It’s the most impactful way to build brand awareness and educate. Video can create deep emotional connections with B2B buyers across the customer lifecycle! Forrester...
WTF is the Metaverse?!

WTF is the Metaverse?!

WTF is the metaverse? Why is everyone talking about it? More importantly, what is the B2B business opportunity now? In 2021, Mark Zuckerberg rebranded his company to Meta, and instantaneously chat of the Metaverse exploded. But let’s be honest, most of us are still...
3 Ways to Master LinkedIn as the Ultimate Sales Tool

3 Ways to Master LinkedIn as the Ultimate Sales Tool

78% of salespeople engaged in social selling outsell their peers who aren’t (Forbes). So, if you haven’t begun harnessing the power of LinkedIn as a sales tool, now is most certainly the time! With 81% of buyers more likely to engage with a strong,...
5 Valuable Lessons from 5 years in Business

5 Valuable Lessons from 5 years in Business

It’s our 5th birthday today and to celebrate I thought I would share my top 5 lessons learnt in business since our humble beginnings. 1. Don’t stand still:  A good friend, Julie Masters, says it is always version 8. We have had many iterations of Sales...