Get up to speed on business strategy. Or lose.
Sales campaigns that actually grow your bottom line
50% of sales teams don’t hit their targets, and 76% of content marketers forget sales enablement. We call that ‘sales for the sleepwalking’.
It’s time to rethink how you do sales — and here’s how we can support you in the process

The Smarketing Funnel Effect

Want maximum ROI? Here’s where we start
Sales Strategy
The result?

Sales Training & Enablement
Equipped with an entire team touting first-hand B2B sales experience, our sales enablement service is delivered with a bias for execution, focused on embedding daily proactive sales habits that are highly effective and easy to implement.
We take you through a 4-phase process from discovery to sales recommendations, through to enablement and then supporting you in the execution phase that will move your team from being sideline-sitters waiting for action to be the unshakeably confident sales conquerors you’d always hoped for.
“One of the most empowering sessions I have sat through in my 22 years of sales”
– Enersys Team Member

Keynote Speaking Topics
A high performing sales team is essential to growth and success. So, how do you embed proactive sales habits that build a high-performance sales culture?
In this keynote, I reveal what the world’s top sales professionals do differently to consistently play a high-performance game. I’ll unlock your team’s potential by helping them understand how to adopt simple proactive sales habits that will have them performing all year round.
This session explores how sales in the digital era have changed and why 80% of B2B buyers will engage digitally over traditional methods by 2025.
You’ll learn why it’s important to embrace a digital-first approach (but not digital only). Audiences will gain a thorough understanding of how to leverage social selling and best practice, and also how to build and maintain relationships in a hybrid workforce.
Audiences will leave with simple actions they can execute immediately to drive instant momentum.

Drop us a line today if you want to discuss your speaking requirements.
Still not sure what you need?
Our 15-minute Sales Bomb should do it.
We’re ready to shake a few things up.
We’ll drop into your next sales team meeting and spend 15 (free) virtual minutes with you. You’ll learn 3 things you can implement right now that will start the transformation toward creating the high-performance sales team you’ve been striving for.
If you execute these 3 highly practical, implementable tips starting the following day, you’ll see an increase in your sales pipeline by the end of the week.

Louise Jones, Business Insurance For Women
“There is no doubt—Sales Redefined is driven to achieve results for their clients. Abbie and her team leave nothing to chance and are consistently focused on quality solutions to achieve the required outcome. SR’s communications are comprehensive, considered with recommendations & strategies that add value and growth for BIFW.”

Emily McLeod, WOW Recruitment
Abbie White delivered an exceptional presentation! She never ceases to amaze me. Abbie spoke about high-performance sales, the future of sales and the art of marketing! Seeing her in action was impressive, and we just knew we wanted our clients and network to have access to her too! Being a Sales Recruiter at heart, I’ve had Abbie on my radar for years and finally engaged her last quarter to do some work with the WOW Recruitment team. Abbie helped us implement ‘Follow up Friday’ which is the best thing that ever happened to us and equated in our highest month on record.

Michelle Gamble, Frontline Recruitment Group & Express Employment Professionals ANZ
We came across Abbie from a Recruitment podcast she had been featured in and got in touch with Sales Redefined when we were planning our annual sales conference. What stood out to us compared to others was the speed at which Sales Redefined replied and the level of detail they went into to really understand our business, the team and exactly the outcomes we desired for our conference. On the day, Abbie was phenomenal at getting our teams engaged, creating instant traction with live activities and ensuring everyone walked away with achievable and realistic goals while being fully motivated and entertained.