Meet the Founder
Meet Abbie, Founder of Sales Redefined
Abbie’s radically fresh approach is based on modern approaches to sales including, online lead generation (sales funnels), high performance sales and emotional intelligence for sales.
To date, her tried-and-tested, authenticity-based sales success formula has helped supercharge the performance and profits of boutique Australian businesses, through to large multinationals.
Abbie is an expert at creating profound shifts in the performance of sales professionals, regardless of personality type or previous experience. Her infectious energy and unique approach will give your team the tools they need to be successful.
Prior to founding Sales Redefined, Abbie was appointed as National Sales Manager at IBM, where she managed a $100M AUD portfolio and successfully catapulted the ANZ region from the lowest to highest performing.
Abbie holds a BSc Honors in Business Management, Diploma in Positive Psychology and is also a certified MSCEIT practitioner. The latter enables her to complement her sales enablement with abilities-based, emotional intelligence testing. This can assist you in gaining unprecedented insights about your sales team’s EQ, in order to help you further enhance their success.
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The sales performance strategies enabling ambitious Australian businesses to grow and thrive.