Step into the future of sales, growth, & go-to-market
REDEFINING SALES FOR THE DIGITAL AGE
50% of sales teams don’t hit their targets,
and 76% of content marketers forget sales enablement.
We call that sales for the sleepwalking.
It’s time to rethink how you do sales—and here’s how we can support you in the process
Sales Training & Enablement
Creating friction-free sales and marketing teams who willingly think outside the box to increase sales and grow your business is nothing but an urban legend. Right?
WRONG.
Part of the key to achieving this supposed ‘ideal’ is engaging your team to embrace change, go from reactive to proactive, then developing high-performance sales habits. No mean feat in today’s fast-paced world. But for a sales strategy to be successful at growing your business, it’s vital that your teams are ahead of the 8-ball and adept at thinking on their feet.
How on earth do you make this happen?
Teams absorb more by engaging heavily in the learning process, and we’ve developed techniques and interactive activities that inspire and provoke thought. And they won’t even think about checking their phones.
Our sales enablement service is delivered with a bias for execution, focused on embedding daily proactive sales habits that are highly effective and easy to implement.
We take you through a 4-phase process from discovery to growth recommendations, through to enablement, and then supporting you in the execution phase that will move your team from being sideline-sitters waiting for action to be the unshakeably confident sales conquerors you’d always hoped for.
Sales training yields a 353% ROI and 20% boost to performance per person! (TaskDrive, Salesforce)

Sounds like we might be a good fit? Let’s talk!
Keynote Speaking
Light a fire in your sales team and empower them with actionable, highly practical insights straight from the cutting edge of sales in 2025.
Sales Redefined CEO Abbie’s keynotes enable businesses to authentically grow their sales, build high-performance habits, and use the latest tools like AI for sales.
Her most popular keynote? The Future of Sales, tailored for YOUR business.
Get the lay of the land of changing buyer preferences, the latest tools and strategies, and the realities of an uncertain market. Unpack how you can evolve and embrace the future of sales and AI to gain a competitive advantage. Choose evolution. Future-proof your business. Let us guide you into the future of sales.
“We thoroughly enjoyed the Future of Sales keynote. The session structure was fresh, and the content was rich in real-world experience, delivered with equal parts candour and enthusiasm. Thank you for setting the tone and raising the bar in conference keynote sessions.” – PIERRE FABRE
Abbie’s other topics are:
- The Perfect Storm: Turning the 2025 Inflection Point into a Competitive Advantage
- Future-Proof Your 2025: The Growth Blueprint for Sales & Market Domination
- High-Performance Sales Habits

Got an upcoming conference in need of a dose of energy? We got you covered.
Sales Strategy
Long, drawn-out courses sap time, energy and creative brainpower from your team’s already overloaded schedule. We create bespoke sales strategies—founded in scientific research—that grow business in a simple, consistent way in far less time.
The lead generation component of sales strategy is critical, yet we’ve had clients, following several failed escapades with marketing agencies, mention that they had budget for lead generation campaigns but were unsure where and how to invest. So, we started doing them ourselves, leveraging the experience, knowledge and data from successful high converting campaigns in our own business.
With an immersive approach, we get to know the needs of your revenue-generation, strategy, and leadership teams to understand the direction they’re heading. We dig into the sales strategy to ensure it’s aligned with the most immediate opportunities and priorities, then work to bridge the gap between sales and marketing. We’re with you from strategy and support you in execution to ensure success and continuation toward your longer-term goals.
The result?
A high converting sales strategy which is realistic to execute.

We’d love to be your co-pilot into the stratosphere of sales. Meet for coffee?
What Our Clients Have To Say
Are you ready to step into the future of sales?
Spend 15 free (virtual) minutes with us.
If you think there could be an opportunity to work together we’d love to have a 15-minute chat to you and see if we’re a fit!
Want to stay ahead of the game?
Get The Inside Scoop on high performance sales.
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