About Sales Redefined

Cutting through the maze to get results

 

We’re a small team of highly experienced and passionate sales experts that work collaboratively with small businesses to leading multinationals to achieve exceptional results.

Sales Redefined in a nutshell:

  • We redefine sales with a fresh and authentic approach that is true to your brand
  • Our focus is to get quick results with practical approaches that are proven to work in the real world
  • We collaborate with you to build scalable and repeatable high converting sales strategies
  • We leverage proven neuroscience and emotional intelligence techniques to build high performance sales teams
  • We help you to achieve profitable and sustainable sales growth

What we do?

  • Sales mentoring and consulting
  • Sales workshops and enablement
  • Online courses
  • Keynote speaking

We operate in a fast paced environment therefore our content is continuously refreshed based on the latest research to keep you ahead of the pack. We know that each of our clients have different needs, therefore everything we do is tailored to your business. We do not provide generic content and training.

Proud to work with Australian businesses

“I engaged Abbie for sales strategy and execution for my business. Within a few days Abbie had outlined a sales strategy and within a week we had begun executing on the actions.

She has an ability to translate business goals into actionable activities. Rather than focus on the theories of selling, her approach is tactical and results orientated. I would recommend her to business owners looking to increase sales.”

Monica Brewer, CEO, She Business

Proud to work with Australian businesses

“Abbie presented on one of our Experts Angles webinars and she was fantastic. A great upbeat presenter, who knows her topic and engages well with her audience. Abbie is also well organised and made the organisation and the event very easy to run. We would gladly have Abbie back for another webinar or face to face presentation.”

Rob Lockhart, Westpac

Proud to work with Australian businesses

“As the National Sales Manager at IBM. Abbie led and motivated her sales team, taking them to consistent high performing sales group delivering on or above target every quarter.”

Tony Smith, IBM

Proud to work with Australian businesses

“Abbie, is one of the most impressive professionals I have come across in my career. Her combination of sheer determination to get the outcome she desires along with true innovative thinking and ability to motivate others to achieve inspirational goals makes her an asset to any organization she works with.”

Lee Allcorn, IBM

Proud to work with Australian businesses

“I have helped thousands of business owners all over the world and in the process been able to meet many other business leaders and experts. I have seen what Abbie White is doing for her clients and the fact that she walks the talk. She will help you to get your sales practice to align with the current trends as opposed to most business who still use antiquated techinques and will help you increase the performance of anyone involved in selling as this is a consistent problems for a lot of businesses where they struggle to find the right people or to have consistent results and conversions.”

Fabrice Beillard, CEO, Australia Business Coaching

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 “Sales Redefined brings a fresh perspective into selling. They identify, pitfalls, wins, tips and tricks to increase sales through her experience. Her enthusiasm and passion shows through and is highly motivating”

“I engaged Sales Redefined for sales strategy and execution for my business. Within a few days they had outlined a sales strategy and within a week we had begun executing on the actions.  Abbie has an ability to translate business goals into actionable activities.  Rather than focus on the theories of selling, her approach is tactical and results orientated..” (Monica Brewer, CEO SHE Business)

“I have helped thousands of business owners all over the world and in the process been able to meet many othre business leaders and experts. I have seen what Abbie White is doing for her clients and the fact that she walks the talk. She will help you to get your sales practice to align with the current trends as opposed to most business who still use antiquated techinques and will help you increase the performance of anyone involved in selling as this is a consistent problems for a lot of businesses where they struggle to find the right people or to have consistent results and conversions.” (Fabrice BEILLARD – CEO – Australia Business Coaching)

Abbie presented on one of our Experts Angles webinars and she was fantastic. A great upbeat presenter, who knows her topic and engages well with her audience. Abbie is also well organised and made the organisation and the event very easy to run. We would gladly have Abbie back for another webinar or face to face presentation.” (Rob Lockhart, Westpac)

“I have had the pleasure of working with Sales Redefined in relation to sales for my online community Blisspot. Every moment of working with Abbie was a pleasure due to her high energy and genuine enthusiasm. Abbie is extremely professional with the ability to take your company to the next level in terms of sales, due to her in-depth knowledge and experience. Her insights are invaluable when it comes to maximising company sales. Abbie actually even makes the sales process fun, as she teaches you how to define your target audience and deliver your products in a way that best suits your market. We are so grateful to have Abbie as part of the extended Blisspot Team and look forward to our ongoing collaboration” (Deborah Fairfull, Blisspot Founder).

As the National Sales Manager at IBM, Abbie led and motivated her sales, taking them to consistent high performing sales group delivering on or above target every quarter.

Abbie White is a Powerhouse

Abbie, is one of the most impressive professionals I have come across in my career. Her combination of sheer determination to get the outcome she desires along with true innovative thinking and ability to motivate others to achieve inspirational goals makes her an asset to any organization she works for or with.” (Lee Allcorn, IBM)

“Abbie your enthusiasm is contagious and advice invaluable”

“I loved the workshop as it numerous activities that I could take action as soon as I returned to my office. I would recommend the workshop to anyone who doesn’t want to sound salesy.”

“Far from a lecture, the session gave me an achievable action plan I can implement today. If you’re hesitating about signing up, just do it. You won’t regret it.”

Got a question?

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